# Local SEO services: get found on Google Maps and “near me” searches

Source: https://exextramer.com/en/local-seo-services/
Updated: 2026-10-15

Local SEO helps your business appear in location-based searches such as “dentist near me” or “taxi in Van”, on Google Maps and in AI assistants’ local recommendations. We start with our free local SEO check and fix your site and Business Profile together.

## How does Google rank local results?

Google explains that local results are mainly based on **relevance** (how well a business matches the search), **distance** (how far it is from the searcher) and **prominence** (how well known it is, including reviews, links and its website) ([Google Business Profile Help](https://support.google.com/business/answer/7091)). Distance cannot be changed; relevance and prominence grow with a well-built site and profile.

## What does a local SEO project include?

| Area | What we do |
|---|---|
| NAP consistency | Business name, address and phone written identically on the site, Business Profile and directories |
| LocalBusiness schema | Structured data with address, coordinates, opening hours, service area and price range |
| Map and profile | Embedded map, directions link, Business Profile and review links |
| City and district pages | Separate pages for each area you serve, based on real information |
| Mobile contact | Click-to-call, WhatsApp and booking/contact forms |
| Review process | A flow for asking happy customers for Google reviews with permission; no fake reviews |

> “In local search, the business whose details are consistent and current everywhere wins.”
> — Our team’s working principle

## What does our local SEO check measure?

Our free local SEO check runs more than 25 checks across 5 layers and scores them out of 100. It recognises all 81 Turkish provinces and finds which city your page targets automatically.

- Visible address, phone and business name (NAP) and whether the schema phone matches
- LocalBusiness schema: address, coordinates, opening hours, service area
- Embedded map, directions and Google Business Profile links
- The city in the title, H1, description and text
- Click-to-call, WhatsApp and a contact/booking path

## Which businesses is it for?

Any business with a physical address or a defined service area: clinics, law firms, restaurants and cafés, hotels, courses, taxi and transfer companies, tradespeople and shops. See industry-specific advice on our [industry pages](/en/industries/).

## Process and timing

1. **Measure:** the free [local SEO check](/en/tools/local-seo-check/) and a Business Profile review.
2. **Fix (1–2 weeks):** NAP, schema, map, city headings and mobile buttons.
3. **Area pages (2–4 weeks):** content for the districts you serve.
4. **Monitor:** the monthly monitoring plan measures your scores every month.

Because map rankings depend on competitors, location and reviews, no agency can guarantee a specific position. We close measurable gaps and report the change with scores.
